Fashion critic Toshiyuki Kurosu has been blogging on Kamakura Shirts’ Japanese website since February 2014.
His devoted readership eagerly awaits each week’s posts about Ivy League style and broader topics in the world of fashion.
Here we present selected posts from Kurosu’s archives in English, translated by W. David Marx, author of Ametora, and Matt Treyvaud.

About Toshiyuki Kurosu
About Translators

Forever Ivy at 80 Years Young (No.3)

After I saw the letter in the Tokyo Shimbun from the Ivy fan, I sent a reply — with some trepidation. I’d never written to a newspaper before. But, a few days later, on the letters page, I was delighted to see my reply to the earlier correspondent.

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Reading the letter titled “Young Again with Ivy” on January 25, I found myself nodding in agreement all the way through.
When Heibon Punch was founded in 1964, I was 30. I worked for the apparel maker VAN Jacket, and spent my days thinking of nothing but how to make our Ivy clothing more authentic.

We in the product development department were immersed in Ivy from morning to night: “How about this?” “No, this one’s Ivy-er.”
When creators are this passionate, the consumer can feel how much they care.
The reason clothing doesn’t spark the same excitement today is that you don’t feel the same sense of passion and consideration.

Ivy is youth itself, just as your former Baby Boomer Ivy Leaguer correspondent says.
Even at 80 years old, I remain in my youth and love being an Ivy Elder.

(Tokyo Shimbun, February 1, 2014)
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I did like the title they gave my letter: “Forever Ivy at 80 Years Young.”
Very nice... (to be continued)

From the Archaves

Popeye and “Take Ivy 2016” (No.10)

The “Take Ivy 2016” supplement included with the January 8, 2016 issue of Popeye was riveting right from the cove...

Take Ivy as “American Graffiti” (No.9)

Since the Popeye reporters were heading off to retrace our original Take Ivy route, I made time to give the repor...

Popeye’s Special Take Ivy Feature (No.8)

In 2015, I was interviewed by the men’s fashion magazine Popeye for its Take Ivy 2016 issue. The interviewer...

Shooting on Ivy League Campuses (No.7)

Eventually I got used to the photo shoots for Men’s Club. Then came the next challenge: We decided to leave ...

My First Photo Shoot (No.6)

I’m not an expert on photography, but I do know that lighting was a key skill for photographers in the days ...

The Man Who Took Ivy: Remembering Hayashida Teruyoshi (No.5)

It’s hard to believe that Hayashida Teruyoshi, the photographer of the book Take Ivy, passed away almost fiv...

Recalling Youthful Reverence of VAN (No.4)

There’s nothing more gratifying than hearing from Ivy fans who happened to see my name in the newspaper. A...

Forever Ivy at 80 Years Young (No.3)

After I saw the letter in the Tokyo Shimbun from the Ivy fan, I sent a reply — with some trepidation. I’d ne...

Young Again with Ivy (No.2)

I noticed an interesting headline in the letters-to-the-editor page of Tokyo Shimbun: “Young Again with Ivy....

Ivy Forever: 2013’s Ivy Style Party (No.1)

For my first post in English, let me share a brief report on the Ivy Style Party we held in late 2013. Now that...
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